Google released a fairly lengthy PDF covering many areas of Search Engine Optimization. This is a very exciting release by Google because it pulls back the curtain a bit on how Google works. Now that this document has been released, it would be silly to do anything different than this document suggests. Google is literally telling us how to optimize our websites for it's search engine.
If you want to see the document, you can download it from the Web4u web site. Google SEO TIPS
Enjoy the reading.
If you need any help implementing the content. You know where to turn.
Michael Tigue
Web4u Web Design
www.web4uonline.com
404-425-9648
Friday, February 27, 2009
Have you taken the SEO quiz?
How well do you know Search Engine Marketing? Take the quiz.
Michael Tigue
Web4u Web Design
www.web4uonline.com
404-425-9648
Michael Tigue
Web4u Web Design
www.web4uonline.com
404-425-9648
Wednesday, February 11, 2009
Search Engine Optimization
Search Engine Optimization is a buzz phrase these days and everyone one wants to do it. But, what is it and how does it work.
To Optimize your website means to create and edit it in a such a way that is most viewable by search engines and most likely to be returned in search engine requests. Think of it this way. When someone asks Google a question they are basically asking the all knowing Google for a referral. Google wants to be well known for great referrals, so it puts a lot into its recommendations (highest ranking search results). To Optimize your website is to shine it up and make it look pretty for Google in hopes that Google will recommend your website to more and more searchers.
Of course, like any good referrer, Google wants to make sure that you site is also popular and enjoyed by other people. How can Google find this out? - By studying how many other websites link to your website and by examining how many people a day visit your website and from where they came.
Lastly, you can create popularity for your website by directing people to your website yourself.
With that last point, we then have 3 major means of Optimizing your website.
You can view our Search Engine Optimization offerings at http://www.web4uonline.com/pricing.html#search
Thanks,
Michael Tigue
Web4u Web Design
http://www.web4uonline.com
To Optimize your website means to create and edit it in a such a way that is most viewable by search engines and most likely to be returned in search engine requests. Think of it this way. When someone asks Google a question they are basically asking the all knowing Google for a referral. Google wants to be well known for great referrals, so it puts a lot into its recommendations (highest ranking search results). To Optimize your website is to shine it up and make it look pretty for Google in hopes that Google will recommend your website to more and more searchers.
Of course, like any good referrer, Google wants to make sure that you site is also popular and enjoyed by other people. How can Google find this out? - By studying how many other websites link to your website and by examining how many people a day visit your website and from where they came.
Lastly, you can create popularity for your website by directing people to your website yourself.
With that last point, we then have 3 major means of Optimizing your website.
- Coding Optimization - editing the html code of the website in every possible way to highligh the targeted keywords and descriptions
- Organic Optimization - building a reputation for your website by any means possible, especially by blogging, answering questions in forums, publishing articles, and using social networking sites such as facebook, twitter, and linkedin.
- Pay Per Click Optimization - paying for a link to your website to appear in the sponsored results of Google and Yahoo searches. This is a great tool because you only pay when people actually visit your website. And, of course, each visitor helpl boost your organic search ranking.
You can view our Search Engine Optimization offerings at http://www.web4uonline.com/pricing.html#search
Thanks,
Michael Tigue
Web4u Web Design
http://www.web4uonline.com
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